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LG Communications Conference

LG Communications Conference 2025 banner

The premier event for local government marketing, communications and media professionals in SA

With 15 sessions spanning two days, the Local Government Communications Conference gives direct access to the brightest minds and marketing experts to help you build strong connections with your community.

Discover how to create actionable strategies and innovative approaches in sessions covering social media, market research, community engagement and more. Learn from real-world council case studies, strengthen your professional network and connect with peers across the sector.

MarStars Award winners

Thanks to everyone who entered and congratulations to our winners:

With a special mention going to District Council of Robe for their keep Robe safe and fun for everyone campaign.

2025 Communications Conference

Thanks to all participants and sponsors for making this an informative and inspiring event!

Time

Session

8:45 am

Registrations open

9:00 am

Introduction by MC: Daniela Ritorto

9:05 am

Welcome to Country

9:10 am

Welcome Address: Clinton Jury, CEO, LGA South Australia

9:20 am

Keynote Speaker: Karen Ferry

What happens when brands dare to be real?: How to build genuine connections and spark innovation

10:20 am

Sponsor presentation: Squiz

10:25 am

Morning tea

10:45 am

Kurtis Eichler, City of Adelaide

Making relatable social media content and getting the best out of your Mayors

11:30 am

Emma Terry, SA Tourism Commission

Developing a brand that is reflective of place

12:15 pm

Sponsor presentation: Solstice Media

12:20 pm

Lunch

1:20 pm

Zac Garven, Rockhampton City Council

Creating an award-winning marketing campaign and collaborating with industry

2:05 pm

Social Media Panel:

Humanising your social media strategy

2:50 pm

Afternoon tea

3:05 pm

Chelsea Kroepsch, City of Salisbury

Case Study: Launch of the Salisbury Aquatic Centre

3:50 pm

Rob Lovegrove and Silvia Knoppien, Communikate et al

Practical storytelling in an age of AI and big data

4:35 pm

Close / Networking

Time

Session

8:45 am

Registrations open

9:00 am

Introduction by MC: Daniela Ritorto

9:05 am

Matt Nicholls, LGA UK

Building your council narrative and bringing people together around a purpose

9:35 am

Keynote Speaker: Annie Harvey, The Still Effect

Your Inner MBA: Practical strategies for sustainable success without the burnout

10:25 am

Morning tea

10:45 am

Monique Palumbo and Dara Boucher, City of Onkaparinga

Case Study: Initiative to promote local businesses and encourage residents to shop locally

11:30 am

David Rawlings, Landmark Media

Workshop: Effective writing for 2025

12:25 pm

Sponsor presentation: Hays

12:30 pm

Lunch

1:30 pm

Marie Thomas and Chris May, LinkedIn

LinkedIn trend insights for 2025 and building your personal brand

2:15 pm

Tracy Whitelaw, LGAQ

The Robots are Coming!: Preparing Local Government for AI

3:00 pm

3:05 pm

Sponsor presentation: Granicus

Networking afternoon tea

3:35 pm

Media Panel:

What makes a successful story in 2025 and how media metrics are measured

4:15pm

MarStars Awards Ceremony

4:30 pm

Conference close

Master of Ceremonies

Daniela Ritorto

Journalist, presenter, media and communications specialist.

Keynote speakers


Karen Ferry

Executive Creative Director

Karen Ferry is a multi-award-winning advertising Executive Creative Director, writer and television personality. She's known for her understanding of marketing and culture in today’s shifting landscape.

Karen’s been a driving force in transforming how brands embed themselves in culture. She’s worked at Australia’s most prestigious agencies and crafted campaigns for iconic global brands like Volkswagen, McDonald’s, IKEA, Netflix and more.

A magnetic media presence, she's appeared across Australia’s top shows including Gruen, The Project, Today, ABC News, Radio National, and A Current Affair.

Annie Harvey

Speaker, Author and Trainer, The Still Effect

Tired of hearing about resilience? With expertise in neuroscience and brain health, TEDx speaker and author Annie Harvey talks about real strategies for managing change. She also addresses the missing piece of burnout that nobody talks about.

Annie’s light-hearted approach brings a breath of fresh air around what can be a serious topic – and she might even get you laughing too!

Guest speakers


Our sponsors


Find out more

For any enquires about the conference reach us at marketing@lga.sa.gov.au